A collection of detailed case studies along with nerd talk and company shenanigans.

May 29 2019

Phil Bedford Written by Phil Bedford

Why Startups Can’t Afford to Fear Marketing

Business, business coaches, business secrets, Business start up, business tips, Dubai, Networking, personal brand, personal branding, rebelnetworker, Referral Institute, referral marketing, relationship marketing, speaker

Running a business isn’t easy. It’s even harder without startup marketing. To set yourself up for success, you need a great plan, and the discipline to move forward and act on that strategy. According to Eric Ries, in the book, “The Lean Startup,” it’s crucial not only to learn from your own successes and mistakes […]

May 12 2019

Phil Bedford Written by Phil Bedford

Common Startup Mistake #5: Mixing Personal and Business Accounts

Business, business coaches, business mistakes, business secrets, Business start up, business tips, Marketing, Networking, speaker

One of the first things you need to do when you start a small business is set up a business bank account. Unfortunately, this is a critical step that’s often overlooked by many new and part-time professionals exploring their entrepreneurial side for the first time. Usually, when you’re starting a new company, you’ll be investing […]

May 5 2019

Phil Bedford Written by Phil Bedford

Common Startup Mistake #3: The E Myth

Business, business coaches, business secrets, Business start up, business tips, Dubai, e myth, local community, Marketing, Networking, personal branding, sales training, Tips

For a couple of weeks now, we’ve been addressing some of the common startup mistakes that entrepreneurs face. More than 30 years ago, a man named Michael E. Gerber wrote a book called the “E-Myth.” The book addressed some of the reasons why enterprises fail, and what modern business owners could do about them. Although […]

May 1 2019

Phil Bedford Written by Phil Bedford

Business Mistake # 4 Not knowing your Target Market

Business, business secrets, Business start up, business tips, Dubai, ideal client, Marketing, Networking, sales training, target market

Who is your target market? If your answer is “anyone willing to buy my products or services,” you’ve got a problem. Simply put, everyone is different. That means that while some people will see your product or service and be instantly blown away by what you do – other people won’t give you a second […]

April 10 2019

Phil Bedford Written by Phil Bedford

6 Simple Steps For Your Business Plan Template

Business, business coaches, business plan, business secrets, Business start up, business tips, Networking, personal brand, personal branding, relationship marketing, Tips

Are you thinking of starting your own business? Then you’re going to need a startup business plan template. The digital world and the availability of the internet means that ambitious individuals all over the world have access to unlimited opportunities. You can sell virtually anything these days, including services, skills and even knowledge. However, the […]

June 9 2015

Phil Bedford Written by Phil Bedford

I am listening – Honest

Business, Dubai, Networking

One of the things I have noticed as a trainer, is that when we see people taking notes “writing’ we are happy because we are getting through to them. What we are saying is important. If we see them doing the same thing on their mobile phone , often my first thought is they are […]

May 24 2015

Phil Bedford Written by Phil Bedford

Oranges Please

Business, speaker

If you want Oranges there is little point standing under an Apple tree. Like wise, when networking you should fully understand your Target Market and then network in the groups that get you access. Choosing your networking group purely on size can lead to a lot of wasted time.

May 5 2015

Phil Bedford Written by Phil Bedford

Spam anyone?

Business, emails, ethics, Networking

Exchanging business cards has always been a part of networking. These days though, I must admit to wondering if I will end up on someones unsolicited email database (SPAM) every time I hand my card over. When we hand over a card its one of the ways of starting a relationship so that we can […]

November 11 2014

Phil Bedford Written by Phil Bedford

Personal Branding

Business, Dubai, personal branding

So the “Wolf of Wall Street” is all about an unscrupulous salesman who made millions by cheating people out of their life savings. Recently I saw a Dubai based Insurance person taking their photo with the real life Wolf and posting it on Facebook.

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