May 29 2019
Written by Phil Bedford
Running a business isn’t easy. It’s even harder without startup marketing. To set yourself up for success, you need a great plan, and the discipline to move forward and act on that strategy. According to Eric Ries, in the book, “The Lean Startup,” it’s crucial not only to learn from your own successes and mistakes […]
May 12 2019
Written by Phil Bedford
One of the first things you need to do when you start a small business is set up a business bank account. Unfortunately, this is a critical step that’s often overlooked by many new and part-time professionals exploring their entrepreneurial side for the first time. Usually, when you’re starting a new company, you’ll be investing […]
May 5 2019
Written by Phil Bedford
For a couple of weeks now, we’ve been addressing some of the common startup mistakes that entrepreneurs face. More than 30 years ago, a man named Michael E. Gerber wrote a book called the “E-Myth.” The book addressed some of the reasons why enterprises fail, and what modern business owners could do about them. Although […]
May 1 2019
Written by Phil Bedford
Who is your target market? If your answer is “anyone willing to buy my products or services,” you’ve got a problem. Simply put, everyone is different. That means that while some people will see your product or service and be instantly blown away by what you do – other people won’t give you a second […]